Gore

Implementing the Company-Wide Customer Framework

Synthesized a long-form vision manifesto working alongside executive stakeholders, translating to a more digestible visual narrative purposed for org-wide distribution as part of a larger alignment initiative.

Snippet 1: Introducing the Customer Framework

Taking long-form information and making it engaging + digestible.

Gore distributed this Customer Framework Guide to fully inform and inspire their associates, aligning them all under a unified set of expectations, core values, & principles.

Snippet 2: Customer — It's Us + Me

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