A start-up had a transformative technology, incredible talent, and a drive to revolutionize the 3D printing industry.
Only problem?
They did not have a visual identity that truly resonated with their ethos nor their next-level technology.
So, together, we began ideating on an intentional identity—a name + messaging that would communicate the scale of their offering.
STEP 1:
NAME
NAME
Many rounds of considerations based on their tech to arrive to an identity that would intrigue and inform.
STEP 2:
BRAND + MESSAGING
BRAND + MESSAGING
With a name refined from many rounds of concept + ideation, PHASE 3D emerged.
STEP 3:
WEBSITE
WEBSITE
With a brand system and messaging in place, a digital presence was crafted.
Visualizing Phase 3D's light-based technology:
